Company Art Engagement
At IAM, we understand that a brand is not just a logo or a product but a rich tapestry of stories, values, and experiences. With art’s unique power to communicate complex emotions and ideas, we collaborate closely with our clients to devise art programs that not only elevate their brand but also foster deep, lasting engagements with their audiences.
IAM merges art and corporate, crafting art programs that resonate with your brand’s essence.
Artwork by Angela Bulloch
Our Approach:
- Bespoke Art Programs: Tailoring every aspect to align with your brand’s values, communication goals, and budget, ensuring the art speaks directly to your identity.
- Artist Commissions: Leveraging our extensive network, we bring together visionary artists whose works resonate with your brand’s ethos. Notable collaborations include the Rolls-Royce Art Initiative and partnerships with artists like Isaac Julien and James Turrell.
- Art Events: From conception to execution, we create memorable experiences that capture the imagination, such as our activations with MoMA New York.
- Integration with Architecture and Development: Seamlessly blending art with spaces, enhancing the aesthetic and value of property developments.
- Corporate Collections: Curating and acquiring meaningful artworks that reflect your corporate culture and values.
- Sustainability and Social Responsibility: Aligning art engagements with CSR goals, promoting a culture of sustainability and support for emerging talent
Example for a Company Art Engagement:
IAM for Rolls-Royce
Examples for IAM Brand Art Engagement
Activation Partnership Allianz and MoMA New York 2019
IAM Project: Strategic advising of Allianz Partnership with MoMA New York, including development of new formats for Allianz to interact with the museum and strengthen the brand image.
Mohammed Kazem
for Rolls–Royce 2017
IAM Project: IAM art played a pivotal role in advising and guiding the project, ensuring the successful collaboration between Emirati artist Mohammed Kazem and Rolls-Royce. Kazem, a member of the
Yang Fudong
for Rolls–Royce 2016
IAM Project: https://iam-artadvisors.com/wp-content/uploads/2016/11/Rolls-Royce-and-Yang-Fudong-Art-Project-Teaser-Video.mp4 Rolls-Royce Motor Cars showcased „Moving Mountains,“ a new work by Chinese artist Yang Fudong, as part of its Art Programme. This 46-minute black-and-white film draws inspiration from
Sudarshan Shetty
for Rolls–Royce 2016
IAM Project: Shetty’s work comprises a two- channel film anchored by two wooden structures. Entitled ‘A Song A Story’, it was on view from 18 -25 November 2016 at the
Ana Maria Tavares for Rolls-Royce 2015
IAM Project: Project for Rolls-Royce Motorcars with Ana Maria Tavares at Berlin Gallery Weekend 2015
Regina Silveira for Rolls-Royce 2014
IAM Project: At SP-Arte, the São Paulo International Art Fair, Rolls-Royce Motor Cars announced an unveiling facilitated by IAM: a new installation by the acclaimed Brazilian artist Regina Silveira was
Angela Bulloch for Rolls-Royce 2014
IAM Project: Angela Bulloch’s „Cipher of L,“ created for Rolls-Royce and unveiled during Frieze London was displayed in the Berkeley Square showroom. The installation reflects Bulloch’s interest in systems and